Aloha Friday May 23, 2025
The Aloha Friday newsletter is our weekly update featuring the newest arrivals and restocked items at Hawaiian South Shore. For more in-depth content including customer reviews, member of the month features, and educational information, watch for our Monthly Newsletter at the beginning of each month
Aloha surfers! 🌺
Welcome to this week’s Aloha Friday newsletter, where we round up the latest arrivals, restocks, and surf essentials that just hit our shelves. Whether you're looking for a new board, upgrading your fins, or gearing up with reef-safe sunscreen, we've got something for every wave rider.
Dive into the sections below to explore our featured gear—and don’t miss the exclusive pre-orders now open for some of our hottest boards!
Reserve Yours Now: Lost MOD Quad Blacksheep FUTURES
The Lost MOD Quad features a unique hybrid quad design with a low overall curve and fast entry. This standout engineering creates superior lift, turning capability, and speed flow.
Reserve Yours NowReserve Yours Now: Harley Ingleby MOE (6'6-8'0) - ETA May 28
The Harley Ingleby MOE is back! This bestselling funboard is great for surfers who want to go shorter without losing paddle power.
Reserve Yours NowTrue Ames Fins Collection
Handcrafted and performance-tuned, True Ames fins blend timeless design with modern innovation.
See Performance SpecsVektor Fins
Born in Hawaii’s progressive surf culture, Vektor fins offer better bite and drive with versatile configurations.
Experience Better PerformanceKanoa Dahlin MISS LUCY 9.5
A versatile fiberglass fin for all conditions, the Miss Lucy balances maneuverability and control in style.
See Performance SpecsCreatures of Leisure Leashes
Engineered for strength, comfort, and performance in critical surf conditions. Surf-tested, surf-trusted.
Check Out Technical DetailsJPN Model Wetsuit Vest
Made in Japan using limestone-based neoprene. It's warmer, stretchier, and more eco-conscious than traditional vests.
Experience Better PerformanceReal Sun Cover Sunscreen
Reef-safe, all-natural SPF 32 sun protection with 25% non-nano zinc oxide. Long-lasting and Hawaii-tested.
Get Yours NowScott Hawaii Sandals
Comfort, grip, and arch support for post-surf recovery. The Pelagic slippah is a local favorite.
See Color Options