Blog

We recently had a Zoom call with CJ Nelson, he gave us a breakdown of this versatile fish surfboard and who it's ideal for. A board that not only captures the essence of traditional surfing but also incorporates modern design elements to enhance performance. Inspiration Behind the Milo The Milo isn't just another surfboard; it's a piece of CJ Nelson's surfing history and passion. Named after one of his favorite records by The Descendants, the Milo brings back the nostalgic feel of surfing with a board that's all about fun and versatility. Originally inspired by his father's Dugout fish, CJ designed the...

The Origin of Earth Day Earth Day, observed annually on April 22, traces its roots back to 1970, initiated by Senator Gaylord Nelson after the 1969 Santa Barbara oil spill. This environmental catastrophe galvanized Nelson to create a day dedicated to educating the public about environmental issues. Today, Earth Day has evolved into a global celebration, with countless individuals and organizations participating in activities that promote environmental sustainability. Surfers and Earth Day: A Natural Alliance As stewards of the ocean, surfers have a unique connection to Earth Day. The health of marine ecosystems directly affects the quality of their surfing...

The Heart of the FCS PG Pro Fins: Performance Glass In an exclusive interview, Keoni, an expert from FCS, delved into the brand's latest innovation - the PG Pro Fins. These fins are designed to cater to the needs of experienced surfers seeking a more reliable and predictable performance on the water. What is Performance Glass Material? Performance Glass, or PG, is a material that lives up to its name. It's a type of glass used in fin construction that offers reactive flex properties without the need for a performance core or air core. Keoni explains that the specialized foiling and tapering...

In a Zoom meeting, David had a conversation with Dan Mann about the Firewire Boss Up surfboard. Dan, known for his shaping skills, shared why this Mid-length board is creating such a buzz. He explained that its versatility makes it perfect for various wave conditions and surfing styles. Whether you're a beginner or a seasoned surfer, the Boss Up's unique fin setup and durable yet lightweight construction make it a top pick for anyone looking to enhance their surfing experience. The Boss Up Surfboard: A Blend of the S-Boss and Midlength Designs As Dan explained, the Boss Up surfboard is...

Brand: CJ Nelson Surfboard  (traditional longboard)Model: Sprout 2.0Length: 9'6" (76.2 liters)Construction: Thunderbolt SilverNumber of sessions: 20+Types of conditions: Ankle to chest-high+ running walls, in conditions ranging from clean/offshore to blown out/onshore.   SHOP NOW Paddling I weigh 150 pounds and ride shortboards most of the time, so the ample 76+ liters of volume in this board meant I regularly caught more than my fair share of waves. Entry was exactly as you’d expect for a dedicated noserider—as long as you are in early and know how to position a log, the lack of rocker up front doesn’t matter. In steeper,...

In a recent video on his YouTube channel, CJ Nelson takes us on an in-depth exploration of the Outlier X Surfboard, a collaborative creation between himself and shaper Ryan Engle. This board is designed to push the boundaries of what an "outlier" design can achieve, blending the stability and ease of a longboard with the maneuverability and responsiveness of a shortboard. SHOP NOW Introducing the Outlier X: A Versatile Masterpiece Surfing enthusiasts, prepare to be amazed! The Outlier X is a game-changer in the world of high-performance surfboards. According to CJ Nelson, the driving force behind the Outlier X, this surfboard...

Experience Ultimate Comfort and Performance  The Hawaiian South Shore NBR2 wetsuit is the ultimate choice for water enthusiasts seeking premium comfort, flexibility, and performance. Designed with the latest neoprene technology from Korea's renowned JAKO, this 2mm front-zip wetsuit is a game-changer in the world of wetsuits. SHOP NOW What is Neoprene and Why is it Important? Neoprene is renowned for its insulation properties, making it ideal for wetsuits. Korean neoprene, crafted by JAKO with over 30 years of expertise, offers unbeatable quality and durability. The NBR2 wetsuit features ultra-soft neoprene with improved elongation, providing exceptional flexibility and comfort for unrestricted...

A New Era of Longboarding In an exclusive Zoom interview, pro surfer Harley Ingleby gave us the inside scoop on his highly anticipated new surfboard model - the HIHP SPEED. As an update to his longest-running designs, the HIHP and Diamond Drive, this revamped board has been over a decade in the making. The Evolution of a Classic: The HIHP Speed Harley Ingleby's HIHP series has been a staple in the longboarding community for over a decade, and the HIHP Speed is the newest addition to this legendary lineup. But what makes the HIHP Speed stand out? Harley explains that...

I had the opportunity to do a zoom call with Ian Chisholm, a seasoned surfboard shaper with a passion for performance and design, and his collaboration with CJ Nelson on the Slasher Low Pro surfboard. This tale is not just about crafting surfboards; it's about the evolution of surfing styles and the relentless pursuit of the perfect ride. The Surfboard Shaper: Ian's Journey For those unfamiliar with Ian, he's a pivotal figure in the surfboard shaping scene. At 58, Ian boasts nearly three decades of experience, having shaped over 15,000 boards, predominantly longboards and mid-lengths, and laminated over 10,000 boards. His journey began...

Are you in search of a wetsuit jacket that combines comfort, durability, and performance? Look no further than the Florence Marine 1.5mm FlatLock Wetsuit Jacket. Designed with the needs of surfers in mind, this premium wetsuit jacket is a game-changer for those who demand the best from their gear. Let's explore the features, benefits, and the company behind this exceptional product. SHOP NOW Unmatched Quality: The Yamamoto Foam Rubber Advantage The Florence Marine 1.5mm FlatLock Wetsuit Jacket is crafted from 100% Yamamoto foam rubber, a material renowned for its superior stretch and durability. This high-grade rubber ensures that the jacket...

Firewire Surfboards has been a pioneer in the surf industry, continuously pushing the boundaries of surfboard construction with innovative technologies. Among their latest advancements are the Ibolic core technology and Volcanic lamination, both of which have set new standards in the surfboard manufacturing process.  The Ibolic Core Technology Firewire Surfboards' I-Bolic core technology is a sophisticated blend of rigidity and dynamic flex, drawing from the best attributes of their previous Linear Flex Technology (LFT) and the popular Helium technology. The I-Bolic core is engineered to provide a solid, reliable feel under the feet, ensuring exceptional resistance to breaking. The integration...

James Wilkes  Hawaiian South Shore Member of the Month    When and why did you initially get into surfing? 2011 Did you have a time period you laid off from surfing? When I was living in NYC from 2013-2015. On a rare occasion, I would surf Long Beach and Rockaway Beach What is your favorite thing about surfing?  Challenge and sense of nirvana. What product did you most recently purchase from us and why? Firewire Sweet Potato for winter waves on south side. Watch my review of the Sweet Potato here. How are you liking that product so far? Loving it.  What...

In the world of surfboard craftsmanship, few names stand as tall as Chris Christenson. With an illustrious career spanning decades, Christenson has consistently pushed the boundaries of surfboard design, blending traditional shaping techniques with innovative concepts to create boards that redefine the surfing experience. One such creation that has been making waves in the surfing community is the Chris Christenson Lane Splitter surfboards - a testament to his expertise and vision in shaping. Photo: Ryan Heywood SHOP NOW   The Lane Splitter: A Fusion of Performance and Style The Lane Splitter isn't just another surfboard; it's a work of art...

Understanding BLOOM Technology BLOOM technology is at the forefront of sustainable material innovation, particularly in the footwear industry. It is a process that transforms harmful algae blooms into a flexible foam material, offering an eco-friendly alternative to traditional petroleum-based foams. This technology not only helps in cleaning water bodies affected by excessive algae growth but also contributes to air purification by sequestering CO2 during the algae's growth phase. The Process Algae Harvesting: Algae blooms, which can be detrimental to aquatic ecosystems, are harvested from water bodies. This step aids in cleaning the water and restoring the natural balance of the ecosystem....

Who is Chris Christenson? Chris Christenson is a surfboard shaper from Southern California. He's been shaping boards since he was just 18 years old after borrowing some tools and giving it a shot. Chris learned from surfing legends Dick Brewer and Skip Frye, who taught him how to craft boards with beautiful, classic designs. He's gained a reputation for making top-notch boards for all types of surfing - from small waves to huge swells. While Chris can shape any kind of board, he's best known for his retro fish shapes, mid-lengths, twins, and longboards - the kind of stylish yet...

Hey there! Have you ever thought about how surfing is deeply personal, like finding that perfect pair of jeans? Well, let me share a story that unfolded right here at Hawaiian South Shore, your local surf shop in Honolulu. A customer walked in, and we started chatting about the fin placement on the Firewire Great White, shaped by Mike Woo. As we looked closer at the details of fin setups, he shared something intriguing. He surfs his regular thruster boards as twins, even his gun, especially when tackling Makaha on a solid eight-foot day. He believes his longboarding background influences...

I recently came across a video by Firewire Surfboards featuring Kevin Schulz reviewing the S Boss, a surfboard designed in collaboration between the legendary Kelly Slater and Dan Mann. So, I thought I'd break down the key points from Schulz's review and share some additional insights from Dan Mann himself. In-Depth Look at the S Boss through Kevin Schulz's Review Schulz, known for his exceptional surfing skills and insightful reviews, dives into the S Boss's design and performance in the video. Here's a breakdown of the key takeaways from his review: Board Design: The S Boss boasts a distinctive rounded outline,...

SHOP NOW In the world of surfing, the choice of fins can significantly impact performance, maneuverability, and the overall surfing experience. Harley Ingleby, a world-renowned longboard champion, has been at the forefront of fin innovation, offering a range of designs that cater to various surfing styles and conditions. In this blog post, we discuss into the details of Harley Ingleby fins, including thruster fins, quad fins, and tri quad fins, as discussed in a talk story session with Keoni. The 2024 Harley Ingleby Quads Harley Ingleby fins are celebrated for their exceptional performance and versatility. The 2024 FCS II Harley Ingleby Quads...